Is It Worth Marketing Crypto?

 

As an entrepreneur, budgeting is one of the biggest balancing acts you have to deal with when starting a new venture. The same is true if your venture involves digital currencies. With all businesses, marketing plays a big part in establishing your presence in the market, but when you’re just starting out, it feels hard to justify the cost. 

 

Let’s take a look at two reasons crypto marketing is an important part of your business strategy:

You Build a Community

No business survives without clients. There are two kinds of clients to think about: new and returning ones. You can get a handful of new customers at first, but what’s important is to keep them returning. When they return, this means they are satisfied with what you offer, and when they are satisfied, they might even recommend you to their peers. This then creates new customers for your business–a feat that will be hard to achieve without a blockchain marketing agency.

You Get Funding

Building your virtual asset service provider platform requires resources. If you are building from scratch, there are a lot of costs involved in the technology as well as the product development. You can get a huge portion of your funding from investors, but first, they have to know about your business.

That will be hard to do without marketing, since it means peddling your business to them individually. A viral campaign that puts you on the map can easily change this so that investors will be the ones knocking at your door. While this doesn’t mean instant success, this at least means you’ll have the funding you need to get the initial phase started.

It might be a huge cost to consider at first, but with the many benefits it can provide your business, marketing is a worthy investment. Of course, to make sure you achieve your goals, it’s important that you choose the right marketing agency to work with.

Showing Love through Gift Giving

People tend to show their love, appreciation, and compassion when celebrating occasions such as birthdays and anniversaries. There are, however, those who prefer to give gifts on random instances to show their affection towards another person. One of the reasons is having the knowledge of how short life can be and making the most out of it.

People may possibly have more time to spend their lives together and show more appreciation to each other. With some people having gifts as their love language, these people tend to feel loved mostly when they can receive tokens of affection from their loved ones.

Here are some ideas of what to give a special someone to show love and appreciation.

       1.) A lovely perfume

A perfume can be one of the best gifts someone can get. This is because the scent will remind them of the special connection you have with one another. The receiver of the gift will tend to correlate their loved one to the scent and will surely seek comfort in knowing that the presence of their loved one is close to them.

       2.) Jewelry

Jewelry has been one of the most iconic gifts of all time. There is a wide range of jewelries available for every budget. Pure silver bracelets for women are one of the most haves for gifts on a budget but can give off love and commemoration. In addition, with proper care and handling, it will even surpass a lifetime. This is perfect for those seeking for gifts to solidify a lifetime of love.

3.    

    3.) Homemade Food

Nothing beats a meal made by a very special someone. The effort of creating something for the person you love as well as the magic of surprising them with a gift will truly work wonders in any kind of relationship.

 

 

Coworking Spaces Pre-Pandemic

 

Coworking spaces have continually increased in popularity with the working class. In 2018, there were more than 18,000 coworking spaces that are fully operational throughout the world. Subsequently, in 2019, Asia Pacific has the most number of coworking spaces amounting to 11,592. This is the region with the most coworking spaces in the whole world.

Coworking Spaces During the Pandemic

The pandemic has affected the economy of most count

ries across the globe. With this, even coworking spaces are affected due to the urgent need to stay at home. However, with the rollout of vaccines slowly increasing, it is expected that coworking spaces will be back on track. It is expected that they should focus on improving their facilities, upgrading the quality of their building, and improving their market presence in order to achieve growth. This means that there might be new upgrades to look forward to the next time a coworking space is encountered. This is intriguing and exciting.

Considering Coworking Spaces with the Onslaught Of The Pandemic

With the pandemic affecting a company, coworking spaces may help in reducing the cost allotted for regular office spaces. In addition, it might even be a nice change for employees to avoid the cabin fever brought by the pandemic. With this, a hybrid workplace may work for the wellbeing of the employees as well as the company. In addition, If you need a printer and you are in a work from home setup, it can be quite a pain. With this, technologies are readily available in coworking spaces. It can also be a means of improving the technological transformation of a company by making use of the technology in a coworking space.

Despite the decrease in the market of coworking spaces, a brighter side is seen. This can be a moment of modernizing what is currently available and to further improve the service being given to constituents. With this, take the leap in Hong Kong and rent a coworking space.

The History of Co-Working Spaces

Co-working goes way back probably even before people were aware of what co-working is. There were books published in 1628 that praised coworking. However, formally, the history of co-working started from hackers.

 

1995

In Berlin, a group of hackers called C-base gathered to exchange ideas and codes. With this, they offer a physical location where people with the same mindset can meet together and work together.

1999

In 1999, Bernard DeKoven, a video game designer, coined the word “coworking”. He preferred a non-competitive environment for workers to gather compared of the usual office politics in a company.

2002

Austrian entrepreneurs established the first coworking space in the world. It was in an old factory in Vienna. They named it Schraubenfabrik, which was the first ever communal place for entrepreneurs.

2005

The very first official coworking space was founded in San Francisco by Brad Neuberg, a programmer. The coworking space was called Spiral Muse located in San Francisco. Unfortunately, it closed in 2006. However, several co-working spaces sprouted in Europe.

2007

The term “coworking” was seen on Google’s database. This means that people who search for coworking has massively increased during 2007.

2010

The very first #CoworkingDay was celebrated to honor the very first time a coworking place has opened its doors in 2005.

2012

In 2012, more than 2000 coworking spaces are available globally. In addition, it is also the same year where 93,000 tweets used the hashtag #coworking.

2013

In 2013, there are about 3000 coworking spaces that opened worldwide. In addition, more than 100,000 people have been working at these coworking spaces. Moreover, the very first health insurance plan for coworking spaces was launched in the same year at Ontario, Canada.

With the evolution of coworking spaces, it is safe to assume that it will not stop there. Coworking spaces will continue to expand and increase the number of constituents who will rely on coworking services. If curious, it is possible to rent a coworking space in Hong Kong. See for yourself the wonders of working in a coworking space.

 

Why should Your Business become More Sustainable?

 

There are plenty of reasons your business must start embracing sustainability. To begin with, it has many positive effects on the environmental, social, and financial aspects of your businesses. Here’s what you need to know about sustainability and how it can change your business.

 

What is sustainability?

Sustainability literally means the ability to endure. In the business world, it means how your business can endure down the road. It pertains to how your business can survive and stay resilient in the long run. In other words, it is making your business ready for whatever the future holds.

What makes a business sustainable?

According to Metanoia Eco, a business is sustainable when it is able to make profit while being conscious of its societal and environmental impacts. It is a business that is aware of what it creates (products or services) and how they create it (operations, manufacturing, etc). A sustainable business pays attention to certain aspects such as energy consumption, waste management, and their impact on the wellbeing of the people in and out of their organization.

What are the benefits of being sustainable?

Embracing sustainability means introducing your business to many positive changes. For one, it can help cut costs, especially in the area of energy consumption. The same is true with the streamlining of operations and introduction of greener alternatives. Secondly, it can provide room for innovation, which can drive the company to more and better opportunities. This way, the company can achieve better growth. In addition, maximized efficiency can help the business to increase production and improve its existing practices.

Lastly, because a sustainable business is more socially and environmentally aware, they are perceived to be a trustworthy and responsible company. As a result, there is higher brand value and reputation. This can simply help the business attract more consumers and investors.

Aiming for sustainability can make positive changes to your business. Talk to a sustainability consultancy to get things started.